"Identifying which customers to engage and nurture"
"Understanding the opportunity size of current customers"
"Customer segments are either outdated, difficult to action or both"
• We show you the customer group(s) with the greatest opportunity
• Factor in headroom for growth, churn risk and predicted lifetime spend
• Export segments to systems like CRM for follow up
• Clearly see the customer segments most relevant for any of your products or categories
• Enables customer-centric category marketing
• See the most relevant products for each individual customer
• Load into channels to personalise elements such as product carousels
from kick-off to insights
increase in revenue
reduction in manual overhead