Powerful AI copywriting for your entire ecommerce catalog
Remove content bottlenecks and increase page traffic by 10%+ with on-brand AI product content optimized for SEO and AI search.
Global ecommerce brands and retailers trust Ocula for PDP optimization at scale
Over 5 million product listings optimized
15%
Average increase in traffic and revenue
90%
Average efficiency increase
10x
Faster go-to-market (average)
3 - 5
Fulltime employees equivalent
See our AI copywriter in action with bespoke samples tailored for your brand
Best-in-class AI product content is our bread and butter.
We’re all in on consistent, high-quality copy that drives results in SEO and AI-powered search.
Auto-generate world-class product titles, descriptions, specs and meta-data that refresh with seasonal trends and best practice
Easy, no code integration with no IT involvement; set up in under 5 minutes!
Effortlessly generate copy in bulk for new and existing product pages – and after calibration, our agentic AI Copywriter remembers all feedback
Our agentic AI Copywriter is trained on your highest-converting copy to perfectly match your bespoke tone of voice
Blain’s Farm and Fleet have optimized thousands of PDPs and increased their eCommerce team’s efficiency by 95%
Ensuring customers can find and enjoy our entire product range is why we chose Ocula. Our team is super busy and so we rely on their AI Agents to identify the PDP changes we need to make and to generate the enhanced copy. I can’t recommend their software highly enough.
Eliza Ollinger
Director & GM Digital Commerce
Blain’s Farm & Fleet
What eCommerce teams are saying about Ocula
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![Michael M]()
Ocula is a great platform supported by a great team, always available to support as and when required. It's a very easy platform to use - integrated in minutes. As a former copywriter myself, I was initially quite sceptical about AI product content, but we are absolutely convinced by the quality of what Ocula is producing. And at the scale it produces it, it's really unmatched.
Michael M.
Ecommerce Director
Hornby Hobbies -
![Clare E]()
Ocula is now an integral part of our team, helping us to raise the bar with our product content by providing fast, actionable insights based on predicted value and effort, meaning we can constantly measure the effectiveness of our content and where our focus should be. Integration was also super simple.
Clare E.
Head of Ecommerce
AO -
![Emma T]()
Ocula has provided us with actionable insights to improve our eCommerce conversion rate. We're using Ocula like an actionable to-do list. The process was really quick and easy, and the report was totally customizable to our business model and business needs.
Emma T.
Lead Product Owner
The Wedding Shop -
![Nathan C]()
Ocula is likely to provide value to any business! We hadn't seen their insights anywhere else.
Nathan C.
Chief Technology Officer
The Wedding Shop -
![Michael P]()
Ocula has made AI much more accessible for us, so that we can make smarter, quicker decisions that benefit our customers. Working with Ocula has given us a much clearer view of the way we utilize copy, from the perspective of consistency, quality, speed and efficiency. If you’re thinking about working with Ocula, please just do it! We’ve seen benefits from end-to-end.
Michael P.
Lead Product Manager
Boots
Find us at upcoming ecommerce events in North America, Europe, and Australia
Meet the team and experience our AI-generated product content firsthand.
Why great product content matters
The search landscape is changing. In 2025, more traffic goes directly to your product pages than ever before – and that number is increasing day by day. Your product page information now needs to be optimized for AI agents alongside search algorithms and consumers. But what does great product content actually look like?
Optimized for AI Search as well as SEO
ChatGPT, Perplexity and Claude now have 800M+ weekly users. Customers increasingly find new products using AI search – and if your product pages aren’t optimized, you’ll miss out on crucial traffic.
Unique product content for every channel
Marketplaces and retailers like Google Shopping, Amazon and Walmart all have unique best practices and guidelines. Failing to meet these can lead to penalties; but getting it right sends your traffic soaring.
Consistently relevant & up-to-date
The best product content regularly adapts to match seasonality and evolving keywords. Without consistent refreshes, product copy quickly loses relevancy –hurting page traffic, revenue, and customer trust.
Our latest news, views and industry insights for eCommerce brands looking to drive traffic and stay ahead
Find out how to create winning product content with our curated selection of tips and resources.
